Italy winemaker sends literary message in the bottle


A leading Italian book store chain Feltrinelli and wine-makers Santa Margherita from northern Italy decided six years ago to join forces to promote reading in their own way. They set up a short story contest for amateur writers on a subject related to wine, where the three winners have their works published on the back of wine bottles.

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http://in.reuters.com/article/2011/12/13/wine-books-italy-idINDEE7BC0FN20111213