Japan’s latest wine trend is only natural

It’s official: Natural wines are entering mainstream consciousness in Japan. (…) Japanese consumers began developing a taste for natural wines in the 1990s, and Japan has become one of the world’s largest markets. Some industry professionals suggest that natural wine’s associations with health are driving the trend, while others say that the flavor profile appeals to the Japanese palate.
The Japan Times Online, 11 January 2013
Read more: http://www.japantimes.co.jp/text/fg20130111mj.html